Three Ways to Utilize my Marketing Expertise
Marketing Power Hour
Description: One-hour session to answer doubts, analyze marketing activities, and provide suggestions and recommendations.
Pricing: $150
Deliverables:
- Real-time Analysis: During the call, analyze the client’s current marketing activities, identifying strengths, weaknesses, and immediate areas for improvement.
- Q&A Session: Answer specific questions the client has about their marketing strategy, tactics, best practices, tools, or any other related topics.
- Recommendations: Provide actionable suggestions for improving their marketing efforts. These could include tips on SEO, social media strategies, content marketing, etc.
- Follow-Up Email: A summary email outlining the key points discussed and the recommendations provided during the call with links to supporting material.
Marketing Deep Dive
Description: Two-hour session (preferably over two days) based on a questionnaire filled by the client. This includes conducting research on the client’s marketing activities, suggesting changes, presenting a marketing roadmap, and answering questions.
Pricing: $350
Deliverables:
- Questionnaire Review: Analyze the information provided by the client in the questionnaire to understand their current marketing efforts and goals.
- Detailed Research Report: A comprehensive document analyzing the client’s current marketing activities, including:
- SEO Audit: Analyzing website performance, keyword rankings, and on-page SEO factors.
- Content Strategy Review: Assessing the quality, frequency, and engagement of content across various platforms.
- Social Media Audit: Reviewing social media presence, engagement rates, and content effectiveness.
- Messaging and Positioning Analysis: Evaluating brand messaging, positioning, and overall market fit.
- Marketing Roadmap: A strategic plan outlining suggested changes and improvements, including:
- Content Strategy Recommendations: Specific suggestions for content types, topics, and publishing schedules.
- SEO Strategy: Actionable steps for improving search engine rankings and organic traffic.
- Social Media Strategy: Recommendations for platforms, posting schedules, and engagement tactics.
- Messaging and Positioning: Guidance on refining brand messaging and positioning to better connect with the target audience.
- Two-Hour Consultation Session: Two separate one-hour sessions to:
- Present the research findings and marketing roadmap.
- Discuss the recommendations in detail.
- Answer any questions the client has.
- Follow-Up Document: A summarized document of the discussions, key takeaways, and next steps.
Strategy Consultation
Description: Regular meetings with the client, developing and implementing marketing strategies, monitoring and tracking marketing results, and providing ongoing support and recommendations.
Pricing: $1,000+ per month (depending on the scope of the services)
Deliverables:
- Initial Strategy Session: An in-depth session to understand the client’s business goals, current marketing strategies, and key challenges.
- Marketing Strategy Development:
- Content Marketing Plan: Detailed plans for blogs, landing pages, social media, and other content types.
- SEO Strategy: Keyword research, on-page optimization, backlink strategy, and technical SEO improvements.
- Social Media Plan: Platform-specific strategies, content calendars, and engagement tactics.
- Advertising Strategy: PPC campaigns, social media ads, and other paid media strategies.
- Implementation Support: Assistance with executing the marketing strategy, including content creation, campaign management, and optimization.
- Regular Meetings: Weekly or bi-weekly meetings to:
- Review progress and performance metrics.
- Discuss upcoming marketing activities.
- Adjust strategies based on performance data and feedback.
- Monthly Reports: Detailed reports highlighting key performance indicators (KPIs), campaign results, and insights.
- Ongoing Recommendations: Continuous support and advice to refine and optimize marketing efforts.
- Emergency Support: Availability for urgent consultations and support as needed.